Insider mentions “The Brick”, Apple blogs go crazy

Earlier this month the 9to5Mac blog dropped a hint of a future Apple product known as The Brick, alleged to be unveiled at an Apple event on 14th October. Since then, the Apple rumour mill has been in full effect, with all sorts of wild speculation on various Apple blogs as to what The Brick could be. We have the following gems on offer:

  • iPhone Savior kicked off by speculating that it’s a sub-notebook of some sort. Let’s hope it’s lighter than a real brick. A few days later they hedged their bets by suggesting The Brick is actually the bastard son of the Mac Pro and Mac Mini – A Mac Mini Pro, in fact.
  • Computerworld has a nice theory: The Brick is a kind of wireless docking station that features a USB hub, allowing you to wirelessly connect your MacBook to the peripherals on your desktop. I like this one.
  • Meanwhile, over on the MacRumors forums there have been some interesting ideas from the punters, including a squarer, sharper MacBook; a MacBook without the accompanying “brick” power adapter; a tablet Mac; and a MacBook power brick that doubles up as SuperDrive, ethernet port etc.
  • Finally, Macenstein claims to have solved the riddle: “The Brick” refers to a product that will beat Microsoft Windows to a pulp. You know – a brick through a window and all that? Sounds a bit tenuous to me personally. But we’ll see.

Sheesh – two small words are leaked and the bloggers start spreading the rumours like wildfire. Erm… including me. Ah well, never mind! :)

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7 Responses to “Insider mentions “The Brick”, Apple blogs go crazy”

  1. Si Says:

    I love the idea of the “through the windows” thing, but as you say, tenuous. If it’s not though, everything else would be dull =)

    Si xx

  2. Mark Says:

    I think Computerworld is on the right track, but with a twist.

    I believe that the brick is a new device that is a docking station that interfaces with the iPhone/Touch. It offers a hard-drive, attachment of a keyboard, and perhaps a connection for an optional monitor (or whatever is needed). This cheap setup offers you a place to dock your iPhone (either wirelessly or hard wired)rather than have a computer AND an iPhone. The iPhone/Touch product line will become the computer line for the future and will obsolete the desktop.

  3. Matt Says:

    @Mark: That’s a very interesting idea – I like it! :) Though of course the iPhone will have to become a lot more powerful before it can replace a desktop computer…

  4. allan Says:

    I think I saw “the brick” on local tv news here in hong kong showcasing apple. The shape is more of a cube than a brick. It’s color is white in plastic casing. Size on my estimate is 8″x10″x8″. Price indicated is $1799. Not sure if it is a mac pro mini or not though.

  5. Matt Says:

    @allan: Fascinating! Thanks for the info. I guess we’ll find out the full details next month!

  6. Beth Says:

    “I think I saw “the brick” on local tv news here in hong kong showcasing apple. The shape is more of a cube than a brick. It’s color is white in plastic casing. Size on my estimate is 8″x10″x8″. Price indicated is $1799. Not sure if it is a mac pro mini or not though.”

    Ha :) back to the original Mac Cube are we?

    http://www.everymac.com/systems/apple/powermac_g4/stats/powermac_g4_450_cube.html

    I hope that’s not it, even with G5 instead of G4… This year seems to be all about portable everything. And that’s where I see myself going as well.

  7. Ian Says:

    i think the “brick” will be something like the windows home server- maybe called an iHome, that will centrilize all your media, stream to all your macs/apple tv’s, and integrate with the iphone